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Network of Women in Business | Logo Design
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xxmore NOWIB logos

 

 

The Indianapolis-based Network of Women in Business was looking for a redesign of their logo to achieve two goals. The first was to refresh their identity to attract and retain members. The second was that their current logo wasn't conducive to being used in all the media they had available to them, including their web site, promotional materials, and marketing collateral.

Their new logo reflects the feminine side of their professional membership. After much discussion, it was decided that it was of the utmost importance to incorporate the web site address into the logo. It will function well on the computer screen as well as on one-color printed applications. The largest logo pictured is the version they chose. The smaller logos below were alternate ideas.

 

 

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